What if you could generate new leads, make your money back fast, and even fund your next marketing campaign — all from your existing database?
That’s exactly what Alex Hormozi breaks down in his latest podcast about his new book Money Models — and it’s something we’ve already been doing at Automated Lead Stream.
The idea is simple:
Structure your business in a way that you make more money in the first 30 days than it cost you to get a new customer. Once you do that, you can scale without fear.
So how does this apply to insurance agents?
We recently worked with an agent named Brandon. Instead of running cold ads, we built a simple reactivation campaign — sending out a few automated emails and texts to his list of old leads and past clients.
That campaign alone generated 28 new leads in 30 days, without spending a dollar on ads. And it only took a few hours to set up.
Now Brandon is using our AI tools to follow up, nurture leads, and close new clients — all on autopilot.
This is the “money model” in action:
Start with a low-cost ($77) offer that teaches something valuable (like a virtual masterclass).
Use that event to generate leads and build trust.
Upsell a higher-ticket service once you’ve delivered value.
We’re actually helping another client use this exact strategy: she’s creating a masterclass on how to use life insurance to pay off your mortgage. It teaches first — then seamlessly leads into her core product offer.
It pulls cash in up front
It leverages your existing list (your most valuable asset)
It builds trust before making the sale
It turns small wins into big long-term value
This is how modern agencies will win.
Alex Hormozi explains this concept in-depth in the following video, and we’ve found it to be one of the most effective strategies for generating predictable leads.
If you’d like to see how this could work in your own business, Automated Lead Stream gives you the tools, templates, and guidance to set it up yourself — or we can build and launch it for you with our Done-For-You service.
Either way, you’ll be able to focus on what matters most: closing qualified leads.
We’ll show you how to:
Reactivate your old leads with email + SMS
Set up automated follow-up with AI
Build your own funnel or masterclass strategy in 14 days
Have questions? I’m happy to walk you through how it all works — no pressure.
Book a discovery call here or shoot me an email anytime at adam@automatedleadtsream.com.